7 years ago music consumption in cellphones was very different from now. Streaming services didn't exist and i-Tunes was not available in argentina. This service allowed customers to buy and download songs from the Personal Music library to their cellphones. Unlike traditional music purchasing, people was able to buy only one song for the very first time.
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Personal Music
Personal Music
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Personal Music
Campaign for Personal to communicate the on-demand music service on your mobile.
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